If you don't know what social media marketing is, your
first step should be to spend some time on Facebook and Twitter. Once
you understand what these sites are all about, you can begin the journey
to getting your business in line with them. This is going to be very
important for your business if you want to expand in the future.
Use Facebook as a way to develop relationships, not customers. If you
are only logging on to Facebook to post another ad for your business,
you are going to get disliked quickly, but if you log on and add
interesting snippets of information about your community, you will get
many likes quickly.