I'm a keen observer of the methods utilized by internet marketers while promoting their products or services. There is a big difference between the methodology used by professional marketers and novice marketers. Professional marketers utilize personal splash pages and capture pages, while novice marketers rely on splash pages produced by the owner of the program they are promoting.
If you visit safelists and traffic exchanges you will see many splash pages that are too busy, exaggerations of the product, and carbon copies of the splash pages used by fellow affiliates.
A good splash page will be short and sweet and brands the person promoting it. I can't stress this enough....be different and brand yourself.
I belong to a program that offers 12 splash pages that can be socially branded to the person displaying them. People buy from people they trust so building your brand and name is something you really should be doing online.
The program I belong to is BrandASplash...you simply enter your social info, a program banner and referral link and you have 12 fully hosted personally branded splash pages.