Great Tools For Email Marketing

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Posted on: 22nd Oct 2014

There are some great tools for email marketing available, including Aweber, MailChimp, SendReach and Constant Contact. These are all very popular tools that do the job, with the added bonus that they're all very easy to use. Aweber is a pioneer in this field, probably the largest, and offers a great tutorial package that makes learning a whole lot easier. In addition, there are a huge number of templates that can give you very professional-looking emails to send out. The cost of a preliminary trial with Aweber is only $1.

Constant Contact is another good tool for your email marketing. This company has been in business for a good while also, and you can start with a 30 day free trial to see if you like the program and if it fits your scheme of things. Constant Contact also has a great variety of templates from which you may choose for your email marketing.

If you're looking for a program that's fun to use, free of charge and is interspersed with funny humor through the directions and comments, you should be giving serious consideration to MailChimp. If you're looking for something informal, yet informative, this could be the one for you.

Lastly, SendReach may be the new kid on the block among some more established tools for email marketing, but it's delivering in spades on the demographics front. With this service, you get all of the above and a lot more information about your users' habits, which it gets from scouring social media sites. Any good marketer will know the value of this type of information when you really want to target your audience and reap the rewards in results. The fact that nobody else is offering such a service puts SendReach up there with the more established tools on the market. We reckon that this game changer is going to be the one to beat.

If you are looking to build lists and send out a series of emails in sequence to promote an idea or product, then these 4 tools for email marketing could be ideal for your purposes. Each has the ability to offer a range of functions, including information on who has opened the emails you send and what happened from there, and you can input the various steps you wish to take into your sales process.

Taking this example, if you want to send out a series of sales letters via email to promote a product or service you are offering, you will need to ensure that the people on your list have given their consent to receive such information from you in advance. This list could be based initially on the customers to whom you already mail information such as free offers, etc.

Emails should incorporate links that give people a chance to opt out of being on your list if they choose, and the various programs are designed to keep on top of this. Then set up your series of emails to be sent out on specific dates, and remember to create a separate sales letter for each of those emails. Once sending has started, the program will take care of everything else and ensure things are sent out on the dates you requested, etc.

With these types of tools for email marketing, you can set it up and then simply forget it, as the tool will do the rest, apart from the odd minor tweak from you. If your sales copy's good, your potential customers will be getting their emails at the times you chose and hopefully your campaign will be successful.

When comparing email marketing with some more traditional methods, like regular mail, it's clear this newer way provides marketers with a fantastic opportunity to increase their effectiveness. As the process is automated, once it's set up the marketer will have time to spare that can be spent creating more campaigns. MailChimp, SendReach, Constant Contact and Aweber are truly up there with the very best when it comes to tools for email marketing.

http://www.articlecube.com/Article/Great-Tools-For-Email-Marketing/1859708

You are invite to review this system and look all the benefits for yourself.

Thanks and Have a Great Day!

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