New Home Business Blog - Creating Valuable Content
Using your blog is one of the most intelligent ways to promote your business website and/or your business opportunities, services
and products. Intelligent because it is free; intelligent because it is permanent advertising for the life of your domain
registration or blog address; intelligent because it is using the power of the search engines in your favor (if done correctly);
intelligent because it will bring you free, 'targeted' traffic (the best kind of traffic).
You will undoubtedly hear the sayings 'content is king' and 'provide value'. Content as king would provide valuable information
that may help others as well as to attract people to you and your
business. If you write good value content, you may begin to be
regarded as an 'expert' in your field. You will be able to use your valuable content as a way to build relationships of trust.
Subliminally you may even cause someone to feel that they owe you because your information has helped and inspired them and
ideally when they get ready to take action, they will do business with
you. So do you think pushing or selling is providing value? Not really.
Actually it can have the opposite effect. There are relationship
experts who will tell you that if you are using 'convincing behaviors',
the only thing you will get in return is resistance. Think
about how
you feel when you are 'put on the spot' - when you have to make a
decision right then - yes or no. Saying Yes requires some
thought
and analysis (time) particularly if the decision involves money. Saying
No is much easier; you're done; case closed. So again we are back at
just provide information - share your opinion certainly but initially
you should just be laying the groundwork
or planting the seeds. Let
the person breathe a little and have some time to consider what you have
given them. Invite them to ask
questions in a casual way - not 'do
you have any questions?' - but 'if you have any questions after you have
had a chance to read this,
then here is my email, phone, Skype or whatever, get in touch any time'. You will do best with your home business blog if you are mindful of these points, because if your posts are nothing more than 'spammy'
advertisements, that is how they will be seen, rather than as having
any real 'value'. There is another saying, 'it's not what you say but
how you say it' - So of course it is fine to promote your business by
pointing out the best features or reporting how you have had so much
success, are learning so much, love your team, mentor or etc. (and why);
and this is a long way from 'hi, buy this right now, for instant
magical wealth without working' and putting the affiliate link to your
program.

- Learn the Tips of the Pro's
If
you want to maximize your potential with the search engines, you should
do some keyword research and find meaningful phrases that apply to your
site and the content you are providing. You should use it in the title
and a few times in the text - but do not over-do it. Try to blog frequently - daily or weekly if possible. If your blog is other than your website/domain, then be sure to sign your blog
articles with your name and the URL of your site (whether or not you
include links in the body of the text regarding the programs you are
promoting). While your articles do not need to be Pulitzer prize level
writing, you should be careful about spelling and grammar because there
are people who will judge you and your business 'sense' by the
impression you make on them in this regard. Always be honest - remember
that if you use the word 'guarantee' that you better be ready, willing
and able to honor that promise, because there are those people who will
hold you to it.
http://www.moneyforlife.net
You
should never use the word 'guarantee' in conjunction with how much
money someone can make or by when, unless you are prepared to pony up
that amount of money if they didn't earn as much as you promised. Always
be completely truthful in your blog with all
of your claims.