The infographic is the Salvador Dal� of content marketing. By far the most interesting person at the cocktail party.
Who can compete with the thin, longhorn mustache decorated with forget-me-nots? The anteater curled at his feet?
His closest peer, the video, dozes near the crackling fire � slippered feet propped up, face buried in a white beard.
The podcasts, hovering in the shadows, laugh at all his jokes in between sips of sparkling wine.
And the blog posts? Yeah. The blog posts go home to weep themselves to sleep.
The infographic holds court. He is the darling of the content marketing world. For good reason.
Research suggests that publishers who use infographics grow in traffic 12 percent more than those who don�t. This is because an infographic, unless it�s completely awful (and they exist), will more than likely go viral.
To Your Success
Perzina Munroe
