Part 1 of 5 Building Your Online Campaign!
Before we get started I wanted to show you a diagram of the funnel which we will be covering in this series!
Todays training is going to be covering the Ethical Bribe.
Most newbie marketers will blasts their advertising campaigns with their product. Here it is this is its the best product (examples: nutritional, weight loss, travel, put yours here) in the world.
Let me tell you no one gives two sh*ts about our product. (at least not right away).
You have to Brand yourself, you have to prove to them that you can help them get the things they desire in life!
Fire their Boss
Early Retirement
Family Vacation
Get out of Debt
Just have some Extra spending Money
You need to find a Lead Magnet for your nitch. (a free report, training, coupon, something of value ect.)
This is what we call a Ethical Bribe to get them to take action and submit their email address into your Squeeze/Capture page which will then be captured into your auto responder and on your list for future follow-up!
Here are some examples of the Lead Magnets I use and where I get them. (my nitch is Struggling Online Marketers) so as you will see my magnets are information they can use to help with their marketing.
My Lead Magnets Samples
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