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Tips For Running A Successful Social Media Marketing Campaign
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Posted on: 8th Oct 2013
The potential and power offered by social media have yet to be totally recognized.
Social media marketing is quickly replacing older methods as the easiest and most
preferred option for reaching a core audience and bringing in traffic.
No other marketing plans offer the same interactive possibilities or the diversity. This blog post will offer some insight into the basics of social media marketing and help you keep up to date in this changing world.
Poll Feature.
Make use of the Facebook poll feature. This tool allows you to create a poll with as many different answers as you like for your friends to complete. It could be a great opportunity to get some feedback on your products and encourage interaction.
Reveal Tab.
Have a reveal tab on your Facebook page. Only your friends or followers will be able to see it. Encourage them to 'like' your page so they can have access to this unique content. You could for instance reveal a unique coupon code to the Facebook users who have 'liked' your page.
Microblogging.
If you are going to use a microblogging service, try getting as many followers as
possible. Interacting with people and responding to comments on a microblogging
service is much harder when compared to using social networking websites, mostly due to the number of updates that microblogging users get in their feeds. Post updates regularly and always be on the lookout for new followers.
Tweets.
You can have your most important tweets posted again automatically. If you are
launching a new product or doing something important, you should write a short
message and have it appear in your followers' feeds every few hours or at least every day. Do not assume that Twitter users read through everything in their feed.
Useful Content.
Create useful content by interviewing an expert on something related to your product or service. Share it on social media and post your interview on YouTube. This is the type of content your followers will love to share with their friends. Make sure you choose an interesting interviewee and ask relevant questions.
Prizes.
In your social media marketing, give prizes to your milestone likers or followers. Give away gift certificates or interesting things related to your business to your hundredth, thousandth and millionth followers. Not only will this encourage people to subscribe to your content, the winner will rave for a lifetime about it.
Number Of Followers.
When running a social media marketing campaign, brag a bit about how many followers you have from time to time. If someone sees that 1500 people are following you, they may join up too just so they do not get left out. Curiosity and the desire to be trendy can be your friend.
While social media marketing may be relatively new, there is still plenty of competition in all fields. This means you need to focus on quality over quantity and use every bit of advice to develop a unique plan. When social media marketing is used correctly, it can be responsible for building an entire empire in a short period of time.
Life should be fun - enjoy it!
Henning Viljoen.
P.S. Looking for FREE Internet Marketing tools?
Get it here.
Social media marketing is quickly replacing older methods as the easiest and most
preferred option for reaching a core audience and bringing in traffic.
No other marketing plans offer the same interactive possibilities or the diversity. This blog post will offer some insight into the basics of social media marketing and help you keep up to date in this changing world.
Poll Feature.
Make use of the Facebook poll feature. This tool allows you to create a poll with as many different answers as you like for your friends to complete. It could be a great opportunity to get some feedback on your products and encourage interaction.
Reveal Tab.
Have a reveal tab on your Facebook page. Only your friends or followers will be able to see it. Encourage them to 'like' your page so they can have access to this unique content. You could for instance reveal a unique coupon code to the Facebook users who have 'liked' your page.
Microblogging.
If you are going to use a microblogging service, try getting as many followers as
possible. Interacting with people and responding to comments on a microblogging
service is much harder when compared to using social networking websites, mostly due to the number of updates that microblogging users get in their feeds. Post updates regularly and always be on the lookout for new followers.
Tweets.
You can have your most important tweets posted again automatically. If you are
launching a new product or doing something important, you should write a short
message and have it appear in your followers' feeds every few hours or at least every day. Do not assume that Twitter users read through everything in their feed.
Useful Content.
Create useful content by interviewing an expert on something related to your product or service. Share it on social media and post your interview on YouTube. This is the type of content your followers will love to share with their friends. Make sure you choose an interesting interviewee and ask relevant questions.
Prizes.
In your social media marketing, give prizes to your milestone likers or followers. Give away gift certificates or interesting things related to your business to your hundredth, thousandth and millionth followers. Not only will this encourage people to subscribe to your content, the winner will rave for a lifetime about it.
Number Of Followers.
When running a social media marketing campaign, brag a bit about how many followers you have from time to time. If someone sees that 1500 people are following you, they may join up too just so they do not get left out. Curiosity and the desire to be trendy can be your friend.
While social media marketing may be relatively new, there is still plenty of competition in all fields. This means you need to focus on quality over quantity and use every bit of advice to develop a unique plan. When social media marketing is used correctly, it can be responsible for building an entire empire in a short period of time.
Life should be fun - enjoy it!
Henning Viljoen.
P.S. Looking for FREE Internet Marketing tools?
Get it here.
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