What Is It All About Really

So what I have to share with you TODAY is a realization that I came across. That allowed me to gain about 95% more clarity about making money, anywhere, anytime, by selling anything.

So here goes.

This is the sentence that enhanced my entire perspective on trading something for money.

Now read the sentence again, and again, and again, and again until it sinks in.

This is perhaps the GREATEST secret of all time in regards to marketing.

Let�s put this into perspective. 

I've been asking myself for a while now:

"What Makes the Difference?"

What makes the difference between someone who succeeds and someone who does not? And I realized it was one, simple, yet clear "thing".

The following is the mother of all failures and the father of all successes. 

Are you ready?

Are you positive you�re ready?

Then here goes... 

The mother of all failures is LACK of CLARITY.

The father of all successes is a deeper understanding of WHAT YOU ARE DOING. I.e. you are CLEAR.

When you become CLEAR about something, you become an outlier.

A person or thing situated away or detached from the main body or system.

Most people "think" they "understand" what to do. 

No. You don't. 

I still don't. I learn new stuff about stuff I thought I "knew" each and everyday. I'll ask again - more specifically this time.

What makes the difference between success and failure at Internet Marketing?

Let's explore:

When you are CLEAR(er) about what it takes to be successful online you will realize that the first quote:

"If You Want to Solve Someone's Need. Make it Your Need too".

Is so valuable - that you will have "go for a walk" to breathe it out.

Now - Here's why.

The above sentence is laced and coated with what?

A DEEP UNDERSTANDING OF EMPATHY.

What in the world?

Right, Let me restate.

A CLEAR PERSPECTIVE ON EMPATHY.

Why is empathizing with someone whom you're trying to sell something to - a GREAT IDEA?

Neil Strauss - (Wrote the infamous: "The Game")

A.K.A. Seduction of Ladies [master] has this to say about empathy.

Quote:

 

By Neil Strauss

And all you have to do to pass these tests is to get out of your head, pay close attention to what someone is really communicating, and possess the quality that my friends who analyze the results of the Strength finder test (a great tool by Gallup that assesses your core strengths) say that most seducers have in common: EMPATHY. 

(Capitalized for dramatic effect)

There was a great quote by George Clooney that I cut from The Game

for space, but it applies here: "When I started to go on auditions,

I just wanted them to like me. That wasn't the right attitude ... I

started to view auditions as my chance to solve their problem." 

And once he flipped from desire to EMPATHY, his career changed. 

Similarly, the guys who are masters of The Game are not the ones 

running around a bar or club trying to get validation from every 

woman in the room, but the ones who are giving other people the 

validation they're looking for.  

What is SEDUCTION my fellow student?

SEDUCTION IS A REFINED FORM OF POWERFUL MARKETING.

What is Seduction's key ingredient? E - M - P - A - T - H - Y.

What is Empathy?

It is understanding how someone �FEELS, �Completely, Deeply and Clearly, BECAUSE YOU WENT THROUGH IT YOURSELF.

Quote:

 

"If You Want to Solve Someone's Need. Make it Your Need too".  

You KNOW the FEELING. THE THOUGHTS.

What does this do? It creates a BOND.

 A COMMON ENEMY.

A COMMON STRENGTH.

 A COMMON WEAKNESS.

What does that CREATE? 

Trust, Trust and more TRUST. 

What does trust create?

R - E - L - A - T - I - O - N - S - H - I - P - S.

What do a few solid relationships do?

Wonders!

Wonders, far beyond your wildest imagination.

Relationships are leverage at its finest and most cynically powerful state, so powerful it's almost supernatural.

A relationship can allow you to become a billionaire FROM being homeless.

Notice I said "a" meaning just one relationship.

Imagine if you had plenty of these. 

Because you could FEEL, what your FRIENDS FEEL. (Scrap the word prospects)

1) Clarity breeds leverage, power, and success.

2) Empathy breeds passion, trust and ULTIMATE leverage.

For your own sake, Please print this out.

Read it as often as you must.

Regards

Geoff Rodgers