The lady in the picture is Louise Venison, owner of HitsBoosterPro.com
, a Traffic Exchange (TE). What's a Traffic Exchange? It is a website where you post links to your websites and offers. You look at ads to gain credits allowing you to show your offers for others to view.
4) Displays YOUR added banner ads
This is an advertising resource worth your time and effort since, when the features are fully exploited, help drive lots of traffic to your offers.